Catherine Wood

As Chief Product, Marketing & Shared Services Officer for Coast Capital Savings Federal Credit Union and its family of brands, Catherine is responsible for strategy, corporate-wide product, marketing and brand, middle office operations, call centre operations, member experience design and integration, social purpose and community investment, enterprise analytics and business intelligence, strategic sourcing, as well as real estate and facilities.

Catherine brings over 25 years of experience in the Canadian financial services industry. Prior to the merger of Prospera, Coast Capital and Sunshine Coast credit unions to create a combined federal credit union, Catherine served as Coast Capital’s Chief Product, Marketing and Wealth Officer. She has held senior roles at Aviso, Qtrade, TD Bank and Assante, where she led various business and support functions as well as strategic transformations across banking, wealth and insurance sectors.

Catherine holds a Master of Business Administration and a Master of Information Studies from the University of Toronto. She holds the ICD.D designation from the Institute of Corporate Directors in addition to multiple financial credentials including the Certified Financial Planner designation.

Nationally recognized in the financial services industry, Catherine has twice been named one of Canada’s Most Powerful Women and recognized among the Top 50 Wealth Professionals and Top 50 Women in Life Insurance.

Catherine currently serves on the board of Skate Canada and the Risk Committee of the Healthcare Insurance Reciprocal of Canada as well as co-lead the ICD Non-for-Profit Chair program. She is a passionate advocate for diversity, equity and accessibility, as well as financial advancement through improvements in literacy, income growth and opportunity.